Adobe Campaign Business Practitioner (CBP) Certification Practice Exam

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Where would you specify the content reviewer/approver for a campaign based on a preconfigured email delivery?

  1. Delivery template

  2. Campaign template

  3. Delivery properties

  4. Advanced campaign settings

The correct answer is: Delivery properties

The correct choice for specifying the content reviewer/approver for a campaign based on a preconfigured email delivery is the delivery properties. Delivery properties serve as the settings for the actual execution of the delivery, allowing you to assign roles and responsibilities, including the designation of a content reviewer or approver. By managing these roles within the delivery properties, you ensure that the necessary checks and balances are in place for content approval before the email is sent out to the target audience. While delivery and campaign templates are important for setting up the framework of your campaigns and deliveries, they typically do not specify the roles of individuals involved in the content review process. Advanced campaign settings concern additional configurations and functionalities that support the overall campaign operation rather than specific personnel assignments. Thus, they do not directly address the selection of a reviewer or approver for content in the context of email delivery.